Finding The Right Websites For Link Building

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The positioning of a website depends a lot on the links that are used to identify the website.
If there are better links available on your website then it will invariably grab a better place on the search engines results.

Quality matters more than quantity:

It is not required that you put a large number of links to your site.
Many links may not fetch you the result that you are aiming at.
You can have just one or two links to your websites to get a better traffic but of course the links should be apt.
If your keyword is less competitive then, even one link can get you traffic and you can be pretty higher than your rival.

How to fare better on search engine:

The crux of the matter is that it is not the quantity, but the quality of links that actually give a website its position on the search engine results

  • One of the better ways of getting an inbound traffic to your website is through linking with sites that use the same keywords as targeted by you. For example, if you have a keyword like ‘magic show’, you can build link with a website that is using the keyword like magic shoes, magic food etc. in this way you will have a link partner who are not your rivals or competitors.
  • There are numerous websites which are only giving explanation or definition but are not promoting any company or business. You can put link there for your website. For example if your keyword is again ’Magic’, there would be many sites that are explaining what is magic or giving a biopic of some magician. You can link your website there.
  • If there is any article or comment that has been put for your website, you can link your website there. The comment will increase the readers’ interest in your website and if they find the link on the same page, they are bound to click it.
  • There are many blogs or social networking sites which may be dealing with the same topic that your website is about. These bloggers are always ready to put links. You can increase your traffic by allowing them to link your website.
  • It is possible that some website that is putting your link may also put up the link of your rival website also on their site. Now it is absolutely your personal choice whether you want it or not. For competition, this may be a good way to divide traffic.

Convince the webmasters to have your website linked to them

Though it is easy to find the website where you can build or display your website link, yet it is very tough to convince the webmasters of those sites to actually put the link.
Many webmasters refuse to put links of other websites unless they know that it’s going to help them. To overcome these problems follow these tips:

  • Contact the webmaster directly through your email.
  • To be more convincing, use your company’s domain name instead of free email ids like yahoo mail or Gmail. This will convince the webmaster that you are serious.
  • Explain clearly in simple but expressive language about how linking your website can be beneficial to him also.
  • If needed, you can request him to put the link for a specified period of time to see whether that is helping him or not. Tell him that if it is not helping him, then he is free to remove the link after that period.
  • You can also offer to provide his link on your website so that the benefits can be mutual.
  • If you are professional in your approach then the link request will not be turned down and you can get a good traffic through putting your link on other website.

How to find links

You can find many tips and details in the SEO eBooks that are available online.
These eBooks help you to find the link partners.
They also tell you how to get the positive response to your link request mails with many useful tips.

Link builder providers help you to get links from other websites and the websites related to your keywords.
You could also be shown the links of your immediate competitors and the blogs that are related to your keywords.
You will be provided with information about the IP address, page rank of the websites where your link is put, as well as the text of the content where link is inserted.
Directory submission for link building and social book marking is also taken care of by these providers.

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